Case studies

Results that speak for themselves

Universities, colleges and schools choose Hubbub to run campaigns their communities remember. Here is what we have delivered together.

Tunbridge Wells Grammar School for Boys: 310 Donors Against a Target of 200: A Tunbridge Wells Grammar School for Boys Giving Day Story
Giving DaysSchools

Tunbridge Wells Grammar School for Boys

310 donors in the school's first-ever Giving Day, against an original target of 200

Tunbridge Wells Grammar School for Boys ran its first Giving Day on 9 and 10 July 2026 with a development team of one full-time and one part-time member of staff. It drew 310 donors against an original target of 200, achieved all 6 of its 6 donor challenges and raised close to £29,000 before Gift Aid and challenge funding, with the final total expected to pass £30,000.

King Edward's School Bath: £126,477 from a Standing Start: A King Edward's School Bath Giving Day Story
Giving DaysSchools

King Edward's School Bath

£126,477 raised from 346 donors in the school's first-ever Giving Day

King Edward's School Bath had never run a mass-participation digital fundraising event. Its first Giving Day, over two days in October 2025, raised £126,477 from 346 donors, unlocked all eight fundraising challenges and converted 26% of homepage visitors, ahead of the 20% sector benchmark.

Wadham College, Oxford: £189,252 in Two Days: A Wadham College, Oxford Giving Day Story
Giving DaysUniversities

Wadham College, Oxford

£189,252 raised over two days, with all five donor challenges unlocked

Wadham College's 2026 Giving Day raised £189,252 including challenges and matched funding, up from £137,563 the year before. 41% of homepage visitors completed a gift, more than double the sector benchmark, on the back of a 12-drop, 29-version segmented email programme that drove 85% of all traffic.

Highgate School: £230,132 in 36 Hours: A Highgate School Giving Day Story
Giving DaysSchools

Highgate School

£230,132 raised from 355 donors, Highgate's biggest Giving Day yet

Highgate School's fifth annual Giving Day raised a record £230,132 from 355 donors over 36 hours in June 2026, up 17% on the previous year, powered by a £111,500 match pot, 16 donor challenges and a 12-email segmented campaign with a 55% average open rate.

Whitgift School: £160,000 in Two Weeks: A Whitgift School Telephone Appeal Story
Telephone CampaignsSchools

Whitgift School

£160,000+ raised in two weeks, against a £60,000 target

Whitgift School's telephone appeal for its Whitgift for All bursary programme raised over £160,000 in two weeks against a £60,000 target, and secured 95 new and upgraded monthly Direct Debit pledges through authentic, script-free conversations from a team of 11 alumni callers.

London Business School: The Participation Strategy: A London Business School Giving Day Story
Giving DaysUniversities

London Business School

£1.18M raised across four Giving Days

London Business School increased donor participation and revenue by running four successive Giving Days over four years, learning to automate processes and engage alumni through ambassador-led peer-to-peer outreach.

University of York: A Pioneer in Digital Giving: A University of York Crowdfunding Story
CrowdfundingUniversities

University of York

700-1000 donors each year

The University of York transformed its fundraising approach by pioneering a university-branded crowdfunding platform that engaged young alumni and students, becoming the UK's leading university for alumni donors under 30.

University of Leeds: Creating a Seamless £1m+ Experience with Causes: A University of Leeds Case Study
CausesUniversities

University of Leeds

£1m+ target exceeded in 2023-24

The University of Leeds exceeded its £1 million fundraising target in 2023-24 by implementing Hubbub's Causes platform, which streamlined online giving and drove over a third of appeal income through digital channels.

Highgate School: Creating Transformational Impact: A Highgate School Giving Day Story
Giving DaysSchools

Highgate School

578 total donors (target exceeded by 30%)

Highgate School's first-ever Giving Day surpassed its fundraising targets, secured 202 new donors representing 35% of total participation, and significantly strengthened community awareness of its charitable campaign.

University of Essex: Quadrupling Donor Numbers In Year One: A University of Essex Crowdfunding Story
CrowdfundingUniversities

University of Essex

38 projects in year 1

The University of Essex quadrupled donor numbers in year one using a branded crowdfunding platform called 'Click', successfully reaching alumni through a digital-first approach that traditional methods couldn't achieve.

King's College London: Bringing Digital Into The Spotlight: A King's College London Digital Giving Story
CausesUniversities

King's College London

£1,266,385 raised in five working days

King's College London accelerated digital fundraising integration by launching a COVID-19 emergency appeal via the Causes platform, raising £1.2 million from nearly 1,900 donors in five working days.

Portsmouth Grammar School: Kicking Off A New Generation of Giving: A Portsmouth Grammar School Giving Day Story
Giving DaysSchools

Portsmouth Grammar School

657 total donors

Portsmouth Grammar School's first Giving Day surpassed fundraising targets by raising over £240,000 from 657 donors (63% first-time givers) to support bursaries, while significantly boosting subsequent campaign performance.

Northumbria University: Bringing Giving Centre Stage: A Northumbria University Causes Story
CausesUniversities

Northumbria University

£2.3M raised (total campaign)

Northumbria University leveraged Hubbub's Causes platform to transform regular giving practices, raising over £2.3M for its Higher Education Without Barriers Campaign through telethons, direct mail, and digital appeals.

Ulster University: Responding Quickly in Times of Crisis: An Ulster University Crowdfunding Story
CrowdfundingUniversities

Ulster University

£112,271 total raised

Ulster University raised £112,271 through a five-day crowdfunding campaign to fund essential coronavirus testing equipment, surpassing its £100,000 goal within 48 hours by engaging alumni and community donors.

Royal Grammar School (RGS) Guildford: How RGS Guildford's First-Ever Giving Day Was The Change Their Community Needed To Increase Giving
Giving DaysSchools

Royal Grammar School (RGS) Guildford

434 unique donors

RGS Guildford's inaugural Giving Day raised over £130,000 and recruited 300 new donors, transforming their community's philanthropic engagement and validating parent-focused fundraising.

Notting Hill & Ealing High School: Using a Major Anniversary to Build a Culture of Giving: A Notting Hill and Ealing High School Case Study
Giving DaysSchools

Notting Hill & Ealing High School

271 total donors (target was 250)

An all-girls London school leveraged its 150th anniversary and a Giving Day campaign to build a sustainable culture of giving, exceeding financial targets and dramatically expanding its donor base.

Royal Hospital School: Transforming the Lives of 100 Children: A Royal Hospital School Case Study
Giving DaysSchools

Royal Hospital School

272 total donors

Royal Hospital School exceeded its 2023 Giving Day results by raising £125,641 from 272 donors in 2024 to support its Centennial Bursary campaign transforming 100 children's lives.

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