If you’re running a campaign related to medicine you can give Twenrich keywords, such as ‘biology’ or ‘medical research’. Twenrich will then provide you with a list of Twitter followers who have those terms in their biographies. This segmentation helps you to run really targeted campaigns!
If you give Twenrich a keyword, it will produce a list of followers with the keyword in their Twitter biographies.
Let’s take Hubbub’s CEO Jonathan as an example. His Twitter handle is @jonathan_may. Jonathan could use ‘rugby’ as his keyword if he was running a crowdfunding campaign for a new university rugby stadium. Twenrich will generate a list of his followers that have ‘rugby’ in their Twitter biographies. This list would be ideal to engage with for the rugby stadium campaign. Jonathan can also use Twenrich to analyse other relevant Twitter accounts e.g. @EnglandRugby.
We’ll also send you an easy-to-share summary report about your Twitter influencers.